The Bench gathers the instruments the house built for reading a firm: SWOT, PESTLE, the value chain, Blue Ocean, VRIO and the rest, thirty-one in all, each one reading what the last established. Beside them, the Observatory resolves a hundred and forty live sources into one picture of the organisations that matter to you, and the Deep Freeze keeps the record sealed.
It is one account, with no tiers to choose between.